Home > Archives > 2011-10


  • 2011-10-24 (Mon)
  • ALL



Just looking at the pictures bring tears to our eyes! Ahhh… Salon International…. The months of preparations, getting new products in on time,  making new displays, late nights in the office making labels and after all that worrying what if no one bothers to come?

Every year we get our nerves torn to shreds preparing for Salon but our faith is always restored when we meet to you on our stand and show you what we have that’s new. (Our faith is also restored when the whole PASSION crew get together after the show for a drink but thats another story…) 

While we’re still recovering from the aftermath of our biggest show of the year, we’d like to say a massive thankyou to everybody who visited our stand at SALON INTERNATIONAL 2011. We’ve been exhibiting at SALON for nearly 30 years and the whole experience never gets old. Getting to meet our customers face to face and chatting to them is the most rewarding part of our job. Special thanks to everyone who waited in line to get their scissors sharpened or make purchases. You really made all our months of preparation worthwhile!  

 Hope to see you all again next year! xxx

Y.S. Park video – G-Series Brush
  • 2011-10-19 (Wed)
  • ALL

The G-Series brush is currently the most popular in the YS Park brush line. Built for maximum airflow, it gives you faster blowdrying, and significantly less heat damage. In addition, the boar bristles create more tension when brushing, smoothing the cuticle and generating more natural shine.

Check out the video below.
YS Park G-Series Brush

Y.S. Park Video – first instalment
  • 2011-10-11 (Tue)
  • ALL

So, while everyone in the office has been busy preparing for Salon International, some of us have been busying ourselves flying around the world (literally) gathering footage for our new endeavour; videos.

With our products, we put a lot of effort into getting our stuff to work sublimely and if you’re a hairdresser, you’ll know instantly what it’s about just by picking it up. While we also put a lot of effort into our photography to convey what they’ be like to use, nothing beats seeing the items in the flesh.  But for those of you who live far away from our dealers and offices and shows, this is our attempt to bridge that gap.

Here’s our first instalment : the YS Carbon Tiger brush

on Youtube: http://youtu.be/Yu6GcEOsG6I

and Facebook: DowaInternational/YS Park

Shot at the YS Park Tokyo Academy & Passion London Studio.