So, while everyone in the office has been busy preparing for Salon International, some of us have been busying ourselves flying around the world (literally) gathering footage for our new endeavour; videos.

With our products, we put a lot of effort into getting our stuff to work sublimely and if you’re a hairdresser, you’ll know instantly what it’s about just by picking it up. While we also put a lot of effort into our photography to convey what they’ be like to use, nothing beats seeing the items in the flesh.  But for those of you who live far away from our dealers and offices and shows, this is our attempt to bridge that gap.

Here’s our first instalment : the YS Carbon Tiger brush

on Youtube: http://youtu.be/Yu6GcEOsG6I

and Facebook: DowaInternational/YS Park

Shot at the YS Park Tokyo Academy & Passion London Studio.